ELY LAWRENCE
Co-Manager, Pivot Media
Creator and designer working across video, graphic design and brand content, both independently and through
Torus Pet
Pivot Media
Crazed Culture
Yanick Schmitt
Cezary Bień
Zach Fourie
Twenty Four Six Collective
Vaniglia Ice Cream
Torus Pet
Pivot Media
Crazed Culture
Yanick Schmitt
Cezary Bień
Zach Fourie
Twenty Four Six Collective
Vaniglia Ice Cream
Skills are easy to find.
Adaptability isn't.
Nobody's ever watched a video and thought "I wish this dragged on longer." Every project shows up with its own rhythm: a different pace, a different audience, sometimes a brief that's still half-formed. I adjust to that fast, and I'll push the creative direction somewhere better when I see it, not just execute what's handed to me.
More on how I work →
About
I'm Ely Lawrence, creator and designer working across video editing, graphic design and content, both independently and through Pivot Media.
More about me →
- Based
- Working remotely, worldwide
- Focus
- Video editing · Graphic design · Content creation
- Studio
- Co-Manager, Pivot Media
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About
The short version, in order
2020
First cuts
Picked up an editor and didn't put it down — sports edits and AMVs, mostly, cut after cut until the instinct became automatic.
2023
New tool, same eye
Learned Photoshop and started building sports graphics. Different software, same habit: cut what isn't working, keep what hits.
2024
Going pro, then teaching it
Started working under media agencies — some handling big, recognizable clients. On the side, launched faceless editing tips for creators and grew an audience to 5K off a handful of videos that really landed.
2025
The pause, then Pivot
School caught up, and editing got shelved for most of the year — a few projects for friends aside. Then Oscar called with an idea: Pivot Media. I joined on the edges as an occasional editor, never really embedded, and by mid-year stepped back again. The timing still wasn't right.
2026
pivotmedia.eu →
Pivot Media
Pivot Media started as Oscar juggling freelancers in a Discord server — no real system behind it, just people getting content out the door. At the start of 2026, an easier, final year of school finally gave me the room to breathe. I called him and pitched actually running the thing properly. He said yes, and the loose group became a real agency almost overnight.
Built around motorsport, where a clip lands in the first second or it doesn't land at all. Oscar handles the business side — partnerships, ambassadors, the deals that keep the pipeline full. I run production: the edit team, the client relationships, the systems that keep the output consistent. Different jobs, same standard.
Now
Right Now
High school's done. These days it's full-time — working with clients, telling their stories, and doing it from wherever the work takes me: new countries, new cultures, new experiences, one project at a time.
